Deviriti Ethnicwear Brand
Deviriti is a premium ethnicwear brand reimagining traditional Indian attire for the modern generation. Designed for individuals aged 18 to 40, Deviriti blends timeless craftsmanship with contemporary aesthetics—celebrating sarees and kurtas as everyday expressions of culture and identity.
Visual Design
Branding
Product Design
Project Overview
Industry: Fashion
Timeline: 3 weeks (2025)
My Role: Creative Lead
Deviriti is a premium ethnicwear brand reimagining traditional Indian attire for the modern generation. Designed for individuals aged 18 to 40, Deviriti blends timeless craftsmanship with contemporary aesthetics—celebrating sarees and kurtas as everyday expressions of culture and identity.
Mood Board
Branding Assets
Visual Design
